“You can’t go to a US consumer and charge them a big premium and it works on three street corners,” said Ray.
Hopefully, that won’t change once T-Mobile and the other carriers are building up their 5G networks to the point where those increasing pains are gone. This is probably the case, given the rumored price locks T-Mobile and Sprint are prepared to agree to complete their merger.
AT&T, which launched its 5G company network in December but did not make it accessible to consumers, did not provide its clients with specific pricing plans.
“Our focus is on providing the best experiences at competitive prices,” a spokeswoman for the business said.
Beyond fees, carriers should remove the data limitations that call for throttling once a certain amount of data has been consumed. For example, under 4G, Verizon’s $60-a-month “AboveUnlimited” scheme provides the carrier the right to restrict you if 75 gigabytes of information have been hit. The $50 “Magenta Plus” schedule from T-Mobile has a 50GB throttling cap before the carrier can slow you down during heavy congestion periods.
Initially, the carriers did the correct thing. For example, when you’re on its 5G network, Verizon has no constraints.